Hino Australia were looking to improve their social media performance and build more connection with their social audiences.

I worked with The Do Story to develop a new paid and organic social strategy for Hino, putting the needs and interests of their customers at the heart of every piece of content.

We also established an entirely new channel strategy for the business, to ensure the correct messaging will reach the distinct customer groups on different channels.

This strategy will be rolled out across all social channels for Hino in 2025.

  • "Laura was an absolute pleasure to work with on the Hino and Takeuchi social strategy. She brought a sharp understanding of both platforms and performance, which really elevated the work. A collaborative partner from start to finish - we'd jump at the chance to work with her again."

    Isabella Haley, The Do Story

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